Superficiel Measures

Alain Ducasse

March 22nd, 2013  |  by  |  published in Consulting, Interaction Design | Leave A Comment »

Alain Ducasse

Alain Ducasse, one of the most iconic French chefs, has built a business of more than 20 restaurants around the world, three luxurious inns, a cooking school, a publishing house for cookbooks, a collection of table accessories, etc. The website presenting his services needed to bring them into a beautiful case while emphasing the business […]

École de Cuisine Alain Ducasse

February 24th, 2013  |  by  |  published in Consulting | Leave A Comment »

École de Cuisine Alain Ducasse

The cooking school of Alain Ducasse for the general public launched in 2009. The website that opened at the same time needed to make the website’s visitors dream while giving them all the information necessary for booking a class. This mix of pragmatic and reverie is the quintessence of translating the luxury experience online. Credits […]

La Bastide de Moustiers

February 21st, 2013  |  by  |  published in Consulting | Leave A Comment »

La Bastide de Moustiers

La Bastide de Moustiers is one of Alain Ducasse’s three inns. It’s located in Provence, south of France. More than a hotel or an inn, Alain Ducasse’s intention was to create a sense of home, a place “to live” and to feel. The website reflects on that stance, with warm and discrete colours, drawings, lots […]

Harry Winston

February 12th, 2013  |  by  |  published in Consulting | Leave A Comment »

Harry Winston

The luxury world of jeweler Harry Winston online: how to translate the ultimate luxury experience in a website. The brand was making its transition for online shopping, taking the traditional intimate salon visit in a casual browsing, that had to be both elegant and straightforward. Credits and Infos Client: Harry Winston Agency: The Blast Machine […]

Fnac

May 22nd, 2012  |  by  |  published in Consulting | Leave A Comment »

Fnac

The main cultural products seller in France, La Fnac, redesigned its online identity in the year 2008. The objective was to trigger a closer business-to-consumer relationship, securing customer loyalty with personal tools such as MyFnac. The product was presented in a clearer fashion, with added information and editorial content – the traditional strength of La […]

Fabuleux Noël des Galeries Lafayette

May 22nd, 2012  |  by  |  published in Interaction Design | Leave A Comment »

Fabuleux Noël des Galeries Lafayette

Interactive animations for the Galeries Lafayette website were commissioned for Christmas 2001 to accompany the traditional windows decorations. Four interactive animations were conceived around the themes of magic and light, visually inspired by the designs of Garouste and Bonetti who were in charge of the Christmas decorations of the department store. Client: Galeries Lafayette Concept […]

Ergee

March 22nd, 2012  |  by  |  published in Interaction Design | Leave A Comment »

Ergee

A website redesigned to celebrate the 100 years of the underwear company Ergee. The website was redesigned in 3 parts, to emphasize the intimate relationship of the consumer with the company’s products. Credits & Infos Client: Ergee Agency: Nofrontiere Concept and interaction design: Joëlle Bitton Art direction: Alexander Hegger Award: Gold award at the Austrian […]

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Superficiel Measures by Joëlle Bitton, a look at art, design & technology

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